Asda gearing up for Xmas mobile assault

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Asda recently rolled out its MVNO to another 136 stores in a two-week period, bringing its total to 236. Cadogan said that the quick roll out as well as the success of its online store shows that Asda Mobile is set for a bumper festive period.

“Christmas promises to be extremely competitive due to the level of competition out there now but we’re relishing it because of the position we find ourselves in.

“Some of our rivals are revealing their plans for that period already and I can promise them that ours will be very aggressive and are going to be worth waiting for.”

 

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