Lycamobile set for summer launch

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Ethnic market MVNO Lycamobile said last week it expects to launch in the UK "by the end of the summer".

Marketing director Rob Beswick refused to talk about network partnerships but said: "We will launch by the end of the summer."

Dextra has been confirmed as its distribution partner for launch, as it looks to supply Lycamobile SIM cards to 150,000 UK outlets, targeting 750,000 subscribers in its first 12 months. It is still searching for a network partner, however.

Parent company Lycatel is the global number one in the calling card market. Its MVNO business has been successful in Holland and Belgium, it said.

 

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