Phones 4U is looking to take a share of upgrading iPhone customers by offering a cashback deal on the Samsung Tocco handset.
Customers who trade in their old iPhone for the Tocco, which is free on selected tariffs, will receive up to £269 cashback.
A review in Mobile News’ sister publication What Mobile criticised the Tocco’s interface and processor.
But a Phones 4U statement said: "The Tocco’s unique widget interface allows you to fully customize your wallpaper and icons, and with video recording and a Bang and Olufsen amplifier, it really offers it all.: