Shebang predicts 50pc growth


Daventry-based Shebang Distribution expects to record turnover for the year of £30 million, up 50 per cent on last year’s figure.

Shebang managing director Iain Humphrey said 2009 would see it increase turnover by a further 40 per cent on this year’s forecast, to closer to £50 million.

He said: "This year has gone better than I could ever have expected. The Tesco fulfilment deal is going really well, and the web business is fantastic. We expect growth to continue through 2008 into 2009 with more key contract wins."

Shebang has scored big distribution wins this year from much bigger rivals, many of which have struggled to record any growth at all in the UK market and have scaled back.

It won the Tesco contract from 20:20’s former airtime business Dextra earlier this year, which covers all Tesco’s retail, web and telesales channels for contract phones on Orange, Vodafone, O2, T-Mobile and 3.

It has also secured web fulfilment contracts with web retailer ebuyer and shopping channel JMP.

It is close to securing further big web supply deals, said Humphrey.

He said Shebang’s failure to secure a Nokia distribution contract from its recent tender for business was disappointing, but that Nokia’s serious consideration of Shebang was a testament to its progress and systems.

"My impression from the start was it was unlikely we would win a deal with Nokia ahead of much bigger competition, which already had credentials and history with Nokia," said Humphrey.

"But as the tender progressed, I saw the positives and it was very flattering to get to the final stages. Clearly Nokia saw in our systems and fulfilment business something of the future of distribution."