Phones 4U retail staff have mixed feelings about the new training scheme rolled out across all stores last month.
Some staff are concerned they may face redundancy as the skills training means fewer managers will be needed.
The concerns follow the recent redundancies announced in Phones 4U’s head office and IT department.
Most flagship stores have three or more managers, including sales floor controllers who close deals, assistant managers and general store managers who run back office procedures.
One staffer said: "It’s a tactic to cut work load. It’s a good move, but I’m concerned the company isn’t saying why it wants to train staff. If everyone is knowledgeable of procedures the company won’t need so many staff."
Once staff complete the Skills4Service training they receive an NVQ qualification. Skills taught during the on-the-job training involve expanding all staff knowledge of processes.
Another Phones 4U employee said: "Phones 4U is trying to up-skill every member in the store to run processes more efficiently.
"This will allow customers to leave quicker; before they would be for up to an hour or more."
One sales floor controller said: "Once everyone is trained it’ll be similar to Carphone, where staff aren’t restricted to just one job. Most people are now on NVQ stage one or two, but by the end of the year the company wants everyone to be fully skilled."
A Phones 4u spokeswoman said: "We continue to recruit in-store and invest in customer facing roles.
"The NVQ programme, Skills4Service, is designed to give our employees the opportunity to further develop their careers, improve their skill sets and gain an NVQ qualification."