Microsoft has launched a new music download service on its MSN Mobile portal that will allow UK consumers to download a range of full tracks, realtones and music videos from thousands of artists.
The content licenses and technical platform for MSN Mobile Music is provided via an exclusive partnership with VidZone Digital Media, one of the world’s leading digital music service providers.
The new service is available across all UK networks and boasts a catalogue of one million tracks, 25,000 realtones and 10,000 music videos from record labels including Sony Music, EMI Music and Warner Music.
Users with web-enabled handsets may purchase full tracks for £1.50, realtones for £3.00 or music videos at £2.00 each. Charges will appear on the user’s monthly contract bill, or taken straight from the prepay balance.
To access the service customers should enter www.msn.co.uk into their phone internet browser and select the music service from the menu. Alternatively users can text MSN to 63463 and will be sent a link to the service.
MSN Mobile UK director Hugh Griffiths said: “With over 130 handsets having access to the music store from day one, this is an exciting proposition that for the first time provides consumers a network agnostic service with a vast array of new and old music from major music labels.
“In the 12 months since launch, MSN Mobile has already become the UK’s largest commercial non-operator mobile portal. This is another step in its development.”
More handsets will be added later this year.