Tattu to launch dual SIM phone


New budget manufacturer Tattu Mobile is to launch its new dual SIM handset in the UK this quarter. The company is headed up by former NEC, Motorola and Fly Mobile executives.

The dual SIM TS500 is estimated to sell for around 60 pounds. Tattu is looking to retail its products through outlets such as Carphone Warehouse and Argos.

The company, based in Thame, is headed by chief executive Nick Davey, who was at Motorola from 1988 until 1999, leaving as customer service manager. Davey founded Tattu in 2004.

Chief operating officer Andy Press was at electronics company NEC from 1991 until 2000, with his final role being marketing strategy director for EMEA.

Simon Gregory, formerly of budget manufacturer Fly Mobile, has been drafted as Tattu´s head of mobile. The fate of Fly, which launched in the UK around 18 months ago, appears uncertain, with no recent product announcements.

Press said the TS500 was aimed at tariff savvy prepay customers who wanted to benefit from the cheapest tariffs on two different SIMs, and business or consumer travelers who wanted to pair the SIM they use abroad with their home SIM to save money while staying easily connected.

The handset also features a two megapixel camera, Bluetooth, video recording and can browse the web. It will be the first of a range of three dual SIM handsets the manufacturer will release in the UK.

Tattu is also releasing a Bluetooth headset that can double as an MP3 player, called the Octopus. The company is looking to distribute this product through similar outlets to the TS500 handset.