Fone Logs wins Qualitel deal


Fone Logistics has secured a deal with business telecoms specialist Qualitel to be its sole distributor of O2 products.

The distributor won the two-year contract after beating off competition to win exclusive ownership of Qualitel’s entire O2 distribution.

It becomes Fone Logistics’ fourth deal in the last two months. Last month it announced a deal with Vodafone to deliver its fixed line products as well as landing an exclusive contract with Virgin Media to distribute its range of home broadband, telephone and TV bundles. It has also agreed to distribute the new Samsung B2700 handset to the construction market.

Fone Logistics managing director Ian Gillespie said: “We have reached a deal to guarantee Qualitel’s O2 business for the next two years in the face of stiff competition, O2 Direct included, and with the requirement to demonstrate an improvement on admitted drops in service levels mid last year.

“Qualitel has been one of our premier partners for the past 18 months and is one of the most successful dealers in the country across a number of networks. We continue to be very pleased to work with them.”

B2B dealer Qualitel has a direct relationship with Vodafone and is an Orange Business Partner via Mainline. It also claims to be one of the top 20 B2B independents in the UK.

Qualitel managing director Mike Ridgway said: “Fone Logistics has won this account based upon an imaginative and commercially attractive offer and off the back of a demonstrable improvement in service levels and expertise.

“I am looking forward to a long and mutually beneficial relationship between our two companies and am confident that we have made the right choice in Fone Logistics.”