GoHello has suspended its chief executive Francois Mazoudier, Mobile News understands.
GoHello refused to comment on Mazoudier’s suspension, but insisted he remained an employee of the company. Mazoudier was unavailable for comment.
The move comes as GoHello alters its distribution model in the UK, from a wholesale operation involving distributors Data Select and MoCo to a network-backed sales model.
A GoHello spokesperson said: “In response to the mobile network operators’ focus to increase their penetration of the latent SME market, GoHello has realigned its go-to-market strategy.
“As part of this realignment, GoHello will focus on working with network operators and their appointed distributors and resellers. To underpin the network strategy, GoHello’s board has agreed to also establish a new customer support centre to ensure world-class, seamless customer support services are delivered across Europe.
“GoHello’s board is excited by the significant interest shown by network operators and the opportunity to partner with some of the industry’s leading operators to rapidly expand GoHello’s footprint globally.”
Data Select and MoCo remain on its books. GoHello is considering exclusive network distribution, and claims “significant” interest in its proposition. Mazoudier was an essential figure in the company’s UK launch and distribution strategy.
The business won ‘Industry Advance’ award at the Mobile News Awards, in recognition of its innovative mobile telephony system for the SME channel.