Bluetooth headset manufacturer Jawbone launched its latest product, ‘Prime’, exclusively through Carphone Warehouse last week.
The exclusive distribution lasts for one month before rolling out to other high street retailers.
The Prime headset, retailing at £89.99, comes in black, as well as a range of ‘Ear Candy’ colours, such as lilac, lime, scarlet and yellow.
Prime features Jawbone’s noise cancellation technology, reduces wind noise, and pairs with up to eight devices.
The products are also on sale in France, Germany and Norway. Jawbone is also looking to roll its product range out to international markets including Australia, Greece, the United Arab Emirates, Saudi Arabia and Turkey.