Motorola signs up Chameleon


Motorola has signed an exclusive three-year wholesale distribution agreement with the Chameleon Group to distribute Bluetooth headsets and carkits to automotive resellers in the UK and Ireland.

Motorola said the deal with Chameleon does not conflict with its distribution agreement with 20:20 for Bluetooth headsets, announced through accessories division Dextra last year.

Chameleon will become Motorola’s prime supplier to the installer community. The agreement covers Motorola’s current automotive portfolio, including the T603, T605, M930 and M990 Bluetooth headsets, as well as future products. 

Motorola companion products corporate vice president Wayne White said: “We have seen sustained development in our automotive business and believe this agreement will help Motorola become supplier of choice to the business community.

“The Chameleon Group brings industry expertise and market knowledge to the relationship, which we feel is very valuable. Now that we have found the right partner for our business, we will continue to bring product differentiation and value to the installer community.”

A Chameleon spokesman said: “This will open prospects for us to expand our B2B base. It is a fantastic opportunity to work with a well-known brand. We recognise Motorola’s presence as a growing player in car accessories.”