21C to undergo rapid expansion


21C Telecom has said that it is now well set to follow through with significant acquisition and growth plans after the appointment of Mark Taylor as commercial director.

The company said that with the expertise Taylor brings to the company, it would now be expanding rapidly within the next few months by way of acquisition and generic growth.

Taylor, an accountant by profession, joins from Bucyrus, an existing 21C customer that specialises in the design and manufacturing of high productivity mining equipment. He has held senior roles for the likes of British Nuclear Fuels, BTR/Dunlop and Courtaullds Chemicals, as well as spending eight years as financial director of global standby generators manufacturer Broadcrown.

21C managing director Richard Hunt (pictured) said: “With 21C’s ambitious expansion and business plan to become the number one choice for the new Vodafone converged communications solution, it was necessary to recruit a vastly experienced director to support and drive our acquisition and growth plans.

“In this industry there are very few companies that invest heavily for personnel into their business – the same names seem to go from company to company but we’re taking a punt. Mark has been financial director of multi-million pound companies with annual turnover in excess of £50 million. He’s coming to a company that turns over around £3 million a year and I have no doubt that his expertise will help us build that significantly.”

Hunt said that the company will now look to acquire landline companies, small IT companies and look at doing a deal with dealers that have been trading for long periods, either through partnership or acquisition.

He added that he’ll be looking to boost the company’s sales force significantly and bring in someone with significant experience that can help drive its landline services forward.

“We now offer a massive product range so we’re in a position to buy other dealerships and convince companies to listen to us,” he said.

“We’re looking to employ a number of sales people from the top end of the market, primarily convergence consultants rather than mobile consultants. We’re also looking for someone to head up our landline services and help drive that forward.”