More concept stores for Carphone

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Carphone has opened two more ‘wireless world’ concept stores and is preparing for the launch of another in September.

Carphone opened ‘wireless world lite’ stores in Surrey Quays, London, and Milton Keynes on August 9.

The ‘lite’ version of the new concept store layout is a smaller scale alternative.

They range laptops, laptop accessories, gaming products, television packages and a ‘Geek Squad’ technical support area in addition to traditional mobile products.

Both stores are refurbishments of existing sites and additional staff have been externally recruited.

Carphone is also due to open a new concept store in Croydon, slated to open on September 2.

It said in July it will roll out 20 stores by the end of the year and 40 new concept stores by April 2010.

 

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