Mainline launches dealer incentive


Mainline has launched its ‘Gigs for Gigs’ incentive, giving dealers the chance to win £100 worth of Ticketmaster vouchers to see a show of their choice.

Dealers will earn points every time they order a memory card from Mainline, with every gigabyte equalling one point. The dealer with the most points at the end of this month will win the Ticketmaster vouchers.

The winning dealer can use their vouchers to see theatre shows, sports events, exhibitions or music gigs with artists such as Beyonce, Coldplay and Jay-Z.

Mainline director of dealer sales Gail Hollinshead (pictured) said: “Business customers and consumers are driving the demand for memory cards and our dealers are enhancing their product offering to reflect this. Mainline’s ‘Gigs for Gigs’ incentive will provide dealers with a great opportunity to generate additional margin from selling memory cards. It could also give them the chance to see their favourite team or artist perform live at a venue of their choice.”