Samsung nabs former O2 exec


Samsung Mobile has announced the appointment of former O2 executive Simon Stanford as sales director.

Stanford will be responsible for leading his sales team to drive sales and increase market share of Samsung’s new range of handsets, smartphones and accessories across the UK.

Prior to joining Samsung, Stanford was head of connected markets for Telefonica O2 UK where he was responsible for the overall general management of the retail, services, media, leisure, IT and telco sectors within corporate sales. During his six year tenure Stanford held a number of senior roles at O2 including head of trading, and prepay marketing manager. He also worked for Orange for some years in the business marketing area.  

Said Stanford: “I am thrilled to be taking up the role of UK sales director. It is very clear to me that Samsung Mobile has the perfect combination of innovative products, propositions and people; combined with a customer focused mentality and the uncompromising desire and ability to be number one.”

Samsung Mobile UK and Ireland vice president Mark Mitchinson said: “With over 11 years served within the UK mobile telecommunications industry, Simon recognises the scale of the opportunity he is about to undertake. The industry acknowledges that Simon has joined a team of highly motivated, capable and passionate professionals, hungry for more success. It is an exciting time for Samsung Mobile with the launch of so many ground-breaking and innovative devices, we are delighted to have secured Simon’s services and feel sure he will play an integral role in our future plans.”