BT launches Ribbit Mobile


BT and Ribbit Corporation have announced the launch of a beta trial of Ribbit Mobile, a free web-based service that provides a new way for any mobile phone user to manage calls and messages.

Ribbit Mobile enables mobile phone users to answer their mobile phone on the internet, make calls using their mobile caller ID via the internet, read voicemails as email or SMS text and route calls to be answered on any phone. As Ribbit Mobile is a cloud-based service, it works with virtually all mobile phones, not just smart phones.

The service is the second cloud computing application to be launched in the UK using the Ribbit communications technology, following the launch of Ribbit for Salesforce from BT Business in April this year. BT acquired the Silicon Valley company in July 2008.

BT Innovate and Design managing director and Ribbit chairman JP Rangaswami said: “Mobile phones and the internet are vital communications tools, but they haven’t worked well together, until now.”

Ribbit chief executive Ted Griggs said: “We built Ribbit Mobile for people who always want to be connected and not restricted by the capabilities of their mobile device. As long as you have internet connection, you will always be able to make and receive calls and get your messages, even if you don’t have your phone with you.”