Samsung launches Diva handset


Sumsung has unveiled the Diva (S7070) from the Samsung Collection, a fashion device aimed at the female market.

The Diva comes with a white embossed quilted back cover, as well as a diamond-shaped crystal button on the front. The 3.2-megapixel camera comes with ‘Beauty Shot’, enabling users to edit images to make them look the way they want. ‘Lomo Effect’ turns ordinary snapshots into artistic photographs.

Pop-up SMS on the Diva gives instant notifications when friends make updates on social networking sites and a multi-instant messenger combines all of the user’s accounts into one easy-to-use application.

Samsung Mobile UK and Ireland vice president Mark Mitchinson said: “Today’s modern women play many roles, and Diva from the Samsung Collection is perfect due its stylish look and practical functionality. The Samsung Diva is part of Samsung’s long-term goal to meet the needs of one of our most important customers, female mobile users.”

The Diva will launch in the UK in January 2010 as well as in the Netherlands, Russia and Ukraine, followed by south-eastern Asia and China.