Vodafone has won the BSM driving school account for over 100 employees in 94 offices in the country.
BSM employees have signed up to Vodafone’s Total Business plan via Bristol dealer AMC Communications, which is supplying BlackBerry devices and mobile broadband services.
As part of BSM’s mobile working strategy, it will also deploy mobile solutions to 3,000 of its driving instructors in 2010.
Vodafone UK head of indirect marketing Alex Windle said: “BSM has ambitious plans to extend its mobile working programme and we are delighted to be working with our partner AMC to help BSM really improve its business productivity and enable their employees to work wherever they are.”
BSM head of IT Russell Levan said: “Effective, responsive and flexible communication is the key to business success. Now our people can access up to date campaign data, financial information or can even have the latest TV ad at their fingertips.”