MWC: Big four take Samsung Wave


Samsung has confirmed all major networks in the UK will be stocking its latest smartphone, Wave.

T-Mobile, Orange, Vodafone and O2 will all take on Samsung’s first Bada-powered device, which will launch in the UK in April.

Bada is Samsung’s own smartphone operating system, which will power a series of devices to be launched in Europe later this year. It is pitched lower down market to its existing smartphone range and will be available sub £25 per month on contract.

T-Mobile parent Deutsche Telekom confirmed it will stock the Samsung’s new Wave S8500 handset in the UK, plus seven other territories, in Q2.

Orange is also understood to have agreed significant volumes of the Samsung Wave S8500 for the UK market.

The Samsung Wave features a 1GHz processor and a 3.3-inch ‘Super AMOLED’ display, which it claims is sharper and less reflective than other OLED displays.

The device also features a Social Hub to integrate all contacts’ social networking profiles, and corresponding status updates and alerts. It integrates all messaging across SMS and social networking applications into a single ‘live’ mailbox.

It works in an improved version, 3.0, of Samsung’s Touchwiz user interface too, which allows customisable menus and homepage application features.

Samsung vice president for UK and Ireland Mark Mitchinson said: “The quality of the product has meant that all major networks will want to stock the Wave.

“The device is enabling us to offer customers a smartphone for consumers wanting a feature-rich experience at a lower price point.”