MWC: HTC Hero wins handset gong


The HTC Hero won the ‘Best Mobile Handset or Device’ at the 15th annual Global Mobile Awards last night.

Another big winner was Apple co-founder and CEO Steve Jobs, who picked up the award for ‘Mobile Industry Personality of the Year’, as voted by the media.

The ‘Best Mobile Enterprise Product or Service’ prize went to RIM for its BlackBerry Enterprise Server v5.0, Orange mobile HD voice dervice saw it pick up the ‘Best Mobile Technology Breakthrough’ award while Huawei won the ‘Best Service Delivery Pla’tform award thanks to its SDP solution.

GSMA CEO and member of the board Rob Conway said: “A remarkable 500 entries from across the global mobile ecosystem were submitted this year, all of an extremely high calibre, and the winners should be incredibly proud of their achievements. The demand for new ways to use mobile technology continues to evolve and accelerate at a breathtaking speed, and it is genuinely inspiring to see such inventive thinking and exciting ideas showcased at Mobile World Congress.”

The 2010 Global Mobile Awards winners:

Best Mobile Game
Iricom – The Last City – Fight For Your Life!
Best Mobile Music Service
Odyssey Music Group – Deezer
Best Mobile Advertising or Marketing
CLANMO GmbH and OgilvyOne – The IKEA PS Mobile Interior Planning Tool
Best Mobile TV Service
CBS Mobile – TV.COM
Best Mobile Location Based Advertising Campaign
R/GA – Nokia viNe
Best Mobile Enterprise Product or Service
Research In Motion – BlackBerry Enterprise Server v5.0
Best Mobile Internet Service
adaffix Gmbh – YELLIX
Best Mobile Money Service
Safaricom – M-PESA (bulk payment & utility bill) extension to service
Best Use of Mobile for Social and Economic Development
Grameen Foundation, MTN Uganda, and Google – The Grameen Foundation Application Laboratory (AppLab)
Best Mobile Money for the Unbanked Service
Zain Bahrain B.S.C – ZAP
The Green Mobile Award for Best Green Programme, Product or Initiative
VNL – VNL’s solar-powered GSM base station
Green Network Award
Mocambique Celular S.A.R.L (mcel) – Eco Naturalmente (Naturally Thinking Green)
Best Network Technology Advance
SkyCross Inc – SkyCross iMAT (isolated mode antenna technology) Antennas
Best Service Delivery Platform
Huawei Technologies Co Ltd – Huawei SDP solution
Best Billing & Customer Care Solution
 Mobile TeleSystems (MTS) – You Individual Optimal Tariff Plan
Best Mobile Technology Breakthrough
Orange – Mobile High Definition (HD) Voice
Best Mobile Handset or Device
HTC – HTC Hero
Best Mobile Connected Device (non-handsets)
Novatel Wireless Inc. – MiFi Intelligent Mobile Hotspot
Government Leadership Award
GSMA Chairman’s Award
Carl-Henric Svanberg, Former CEO of Ericsson and currently Chairman BP
Mobile Industry Personality of the Year as Voted for by the Media
Steve Jobs, Co-Founder and CEO Apple