POR: Brightpoint in HTC deal

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US handset distributor has secured a supply deal with Taiwanese handset manufacturer HTC for sale of its handsets to dealer, reseller and retailer channels in Portugal.

Brightpoint has exclusive distribution of HTC products in Portugal with the deal.

HTC Country Manager for Spain and Portugal Pedro Abad said: “This strategic alliance with Brightpoint represents a breakthrough to meet the growing demand that our brand is having on the Portuguese market. Brightpoint’s experience will accelerate the availability of HTC phones to Portuguese customers.

Brightpoint Portugal country manager Carlos Gonçalves said: “This agreement is the result of a thorough analysis of the Portuguese market, its evolution, and a response to the needs of the manufacturer and its customers. The desire to combine the excellent HTC handsets with the best handling and distribution services in our country is the main success factor in the telecommunication consumer market.”

 

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