Telecoms firm Unicom has launched its MVNO on Orange, offering one bill and one contact number for all telecoms services.
It said the package is designed so users pay for the calls and services they actually use, rather than paying for inclusive bundles, or paying for expensive out-of-bundle costs.
Calls will be charged per second at landline prices. Unicom is initially offering six different handsets, including the Nokia 5530, Sony Ericsson W995 and Samsung Tocco Ultra. Handsets will be supplied by 20:20 Mobile.
Unicom operations director Chris Earle (pictured) said: “Most packages are complicated and confusing. Ours is simple and hassle free.”
Unicom is recruiting 20 staff to its Manchester team. Contracts will be available for non-Unicom customers later this year. Unicom offers fixed line, broadband and data storage as well as directory enquiry service 118777.