Business Watch: Apple iPhone 4 fall-guy

Written by: Mobile News
Business Watch: Apple iPhone 4 fall-guy

The ‘Antennagate’ scandal appears to have claimed its first scalp, with news that the Apple executive responsible for the development of the iPhone 4 has stepped down

Mark Papermaster, senior vice-president of devices hardware engineering, has left Californian tech giant Apple following a series of glitches with reception on its iPhone 4 gadget.

The company has not said why or when he left but it’s pretty clear what it’s all about.

Apple is a slick PR machine and the botched launch of the iPhone 4 has no doubt irked its perfectionist founder Steve Jobs.

Papermaster’s responsibilities are being taken on by Bob Mansfield, senior vice president of Macintosh hardware engineering.

Papermaster, who’s previously worked for IBM for more than 20 years, was lured to Apple by Jobs last year, prompting IBM to try to stop the move on fears he would give away the family secrets. IBM settled and he joined Apple in April 2009.

It’s going to be a tough time for the veteran tech executive right now given the intense publicity over the reception problems.

But Apple still managed to have its most successful product launch ever with the phone, shifting 1.7 million of them in the first three days of sale.

Nevertheless, Jobs has since had to step in, offering iPhone 4 owners a rubber bumper to resolve the reception problems with the antenna – an embarrassingly rudimentary fix for such a hi-tech company.

Finally, Charles Dunstone is clearly not happy just buying yachts. The Carphone boss has joined the board of Jensen International Automotive after investing in the company which is relaunching 1970s sports car Jensen

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