Purecom brings in sales manager

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Former Cell Hire and BT Mobile account manager Darren Fryer joins with a focus on new business in the West Midlands

O2 Centre of Excellence dealer Purecom has appointed Darren Fryer as a sales manager.

Fryer joins from service provider Cell Hire, where he spent two years as an account manager. Prior to that he spent six years at BT Mobile as an account manager.

He will lead Purecom’s sales team and look to develop new business opportunities across the West Midlands.

Purecom managing director Matt Sandford (pictured left) said: “Darren’s experience will be crucial as we move forward with a dynamic new team. He has arrived at a very exciting time. We have seen a huge increase in business despite the economy, so we’re keen to build the business on that.”

Fryer (pictured right) said: “Products and services are evolving at pace in this market. Purecom has ambitious plans for the future within this market.”

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