Mystery Shopper: Clapham

1
614

Mystery Shopper is looking in Clapham Junction for the best additional Christmas gift in addition to a £100 prepay phone

5: Fonehouse (Independent)

Product range – 2/5
Product knowledge – 3/5
Airtime knowledge – 3/5
Questioning ability – 2/5
Sales ability – 2/5
Shop appearance – 2/5
Total – 14/30

4: Three

Product range – 3/5
Product knowledge – 4/5
Airtime knowledge – 3/5
Questioning ability – 2/5
Sales ability – 3/5
Shop appearance – 3/5
Total – 18/30

3: Carphone Warehouse

Product range – 3/5
Product knowledge – 3/5
Airtime knowledge – 3/5
Questioning ability – 3/5
Sales ability – 3/5
Shop appearance – 4/5
Total – 19/30

2: Vodafone

Product range – 4/5
Product knowledge – 4/5
Airtime knowledge – 3/5
Questioning ability – 3/5
Sales ability – 3/5
Shop appearance – 4/5
Total – 21/30

1: Orange

Product range – 5/5
Product knowledge – 4/5
Airtime knowledge – 4/5
Questioning ability – 4/5
Sales ability – 5/5
Shop appearance – 4/5
Total – 26/30

Summary

The search for extra gifts was more challenging than initially expected, and made clear Orange’s watch offer is unique in the market.

As Android handsets permeate the £100 price barrier where available store staff are frequently recommending them regardless of brand. Samsung’s Galaxy Europe and Orange’s San Francisco came highly rated alongside several offerings from Nokia.

Orange took the win with emphatic style providing a handset that offers the sought after Android operating system, a gift of immediate physical value, additional network benefits and great customer service.

Full review in Mobile News issue 479 (December 20, 2010).

To subscribe to Mobile News, click here