2011 predictions: Tru chief executive Geraldine Wilson

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Geraldine Wilson, chief executive of Tru, predicts smartphone and data sales will “rocket” in 2011

“Smartphone sales and data usage will rocket and fan the flames of the net neutrality debate.

“It is important companies are not penalised by operators for stimulating this revolution because it’s great news for the industry.

“It would be like asking SMEG to subsidise electricity networks because their fridges guzzle electricity.

“2011 will see regulatory bodies take a hard look at the sustainability of data growth and how networks will support it long term.”

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