Micro-P gets Dell contract

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IT and mobile handset distributor Micro Peripherals (Micro-P) has reached an agreement with PC maker Dell to sell its products into its independent retail base

IT hardware manufacturer Dell as handed a rare distribution deal to Basingstoke-based firm Micro Peripherals (Micro-P).

The deal sees Micro-P become the only UK distributor with a supply contract for Dell laptops.

Dell has refused to engage with third-party distribution to date, preferring to sell directly and via key retailers.

Micro-P managing director Gerry O’Keefe said: “Our remit is quite narrow in terms of where we can take it. We will work only with independent retailers.

“But Dell has a significant consumer business now, and we are confident we can bring it new and quality routes to market.”

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