Operators attempt to boost signal in Norwich dented following council’s decision to deny planning permission for two masts
O2 and Vodafone have been refused planning permission by Norwich City Council to erect two masts in the Earlham area of the city.
Norwich City Council said the application had been reused on the grounds that the masts height and sitting would have an unacceptable impact in a residential area.
The decision is a blow for the operators who are trying to increase their network capacities in areas across the UK as smartphone and mobile broadband usage increase.
O2 said it would consider an appealing the councils decisions as it has it has done in the past with some success.
An O2 spokesperson said: “We are disappointed [with the decision] because we had spoken to the planner before we put the application in and the planner wasn’t completely hostile to the idea.
“We will go back and we will look at some of the alternatives that we first looked at when we were first up there and then maybe look at appealing that site.”
O2 said is was confident it has enough masts in the area to continue providing its customers with a strong signal.
It said it has plans for another half a dozen masts in the area that it would push ahead with.
A Vodafone spokesperson said: “We never take the decision to appeal lightly. It’s always based on a careful, considered review of what the local planning authority have said to us and the reasons for the refusal.
“At the same time, it’s important for our customers that we continue to enhance the network – particularly with the growth in the popularity of smart phones – but we try to do this in such a way that minimises the impact on the surrounding area.”