Virgin appoints director of indirect distribution


Eric Craig joins Virgin Media to lead company’s development within the indirect distributor network

Virgin Media has appointed Eric Craig as director of indirect distribution. Craig reports to Virgin Media executive director of sales Peter Taddeo (pictured) and will lead the development of the company’s business within the indirect distributor network.

Craig joins from GlaxoSmithKline (GSK) where he most recently held the role of Nutritional Healthcare acting vice president and head of sales. His previous roles at GSK include grocery and travel channel director and trading controller of the company’s high street outlets. Prior to GSK Craig held distribution channel management roles at PepsiCo and Monor Bakeries.

Taddeo said: “Eric brings a great deal of experience and fantastic customer understanding to the team.”

Craig added: “Virgin Media has a unique quad-play offering across broadband, TV, mobile and home phone and I look forward to building on the partnerships already in place.”