Low-end device has long battery life and “Moto Switch” option to move from work to friend oriented interface easily
Motorola plans to launch a “budget-friendly” Android 2.3 handset, the Motorola FIRE, in the UK at the end of September.
The device features a QWERTY keyboard, a 2.8-inch touchscreen and a 3 mega-pixel camera.
The FIRE has a “MOTO Switch” interface which allows users to switch from a normal work optimised mode to a “friend centric” set up.
Motorola also claims the device has a “best in class” battery life of eight hours talk time and 30 days on standby.
Motorola Mobility EMEA UK marketing director Victoria McManus said: “We are excited about extending our growing smartphone range in UK, and Motorola FIRE opens up new possibilities in the smartphone market.
“The device’s stylish design and its exciting and versatile social media applications will wow younger, tech-loving users in particular.”