ZTE Skate and Libra launch in UK


Chinese manufacturer’s Skate and Libra devices are the first own brand ZTE smartphones in the UK

Chinese manufacturer ZTE today launched its first own branded devices, the ZTE Skate (pictured left) and the ZTE Libra (pictured right), in the UK.

Both devices, which are distributed by Brightpoint are now available from retailers including Amazon, Expansys and Clove.

The Skate and the Libra are described by the Chinese manufacturer as being “competitively priced” and are part of its plans to wrestle market share away from larger, more established competitors.

ZTE UK director of mobile device operations Wu Sa told Mobile News in August the company expects to be amongst the top three global smartphone manufacturers by 2015.

The ZTE Skate, which is priced at £229.99 SIM free through Expansys runs on Android 2.3 Gingerbread, features a large 4.3 inch full touch screen, a 800MHz processor and a five megapixel autofocus camera.It is 11.35mm thick and weighs 148g.

The ZTE Libra, priced at £179.99 SIM free through Expansys runs on Android 2.2 Froyo, has 3.5 inch WVGA touch screen display with 480 by 800 pixels. It has a five megapixel autofocus camera with digital zoom and GeoTagging capabilities.

Speaking about the launch, Sa reconfirmed ZTE’s commitment to producing quality devices.

“The Skate puts ZTE on track to become a household name in the UK, synonymous with high quality smartphones and tablets,” Sa said.

“Like the ZTE Blade, the Skate represents our commitment to producing higher-end smartphones and delivering an enhanced user experience at a competitive price to appeal to the mass market.”