Mainline holds Business Mobile dealer event


Event held to ensure Everything Everywhere’s dealers are fully updated with the latest developments at the distributor and network

Mainline Digital Communications held its latest meeting for its Business Mobile dealers last month, which saw a network update from the operator and new BlackBerry product demonstrations from RIM.

The day-long event, which was held at the Hilton Hotel in Bristol, also saw dealers take part in a marketing workshop, where Mainline gathered their opinions on which campaigns were successful this year.

The distributor also discussed the dealers’ key objectives for next year, and said it was looking forward to integrating these ideas into “more thriving marketing campaigns for 2012”.

Sky TV’s Steve Miller, who is also a motivational coach, gave a speech on how best to achieve business goals next year. Following this, Mainline has now commissioned Miller to write a feature for the January issue of its monthly newsletter, iSell.

Mainline director of dealer sales Gail Hollinshead (pictured) said: “The day was a great success. It has helped us to make sure our dealers are fully up-to-date with the latest developments from Mainline and the network, and has placed them in prime position for a prosperous 2012.”