2012 predictions: Buymobilephones.net MD Paul Sisson

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Buymobilephones.net managing director Paul Sisson thinks the likes of iOS and Windows Phone will bring the fight to Android this year in the operating system stakes

Last year, I predicted that Android would continue to grow in the consumer space. This year, I’m predicting that iOS will fight back and, along with the presence of Windows Phone 7 and 8, we are likely to have a fantastic battle ahead of us. I really hope that RIM can do something that excites the industry as well.

At the moment it is a two-horse race for the higher-end smartphones, and an exceptional iPhone 5 could swing the momentum in the direction of Apple. I hope that constant litigation between these mobile phone giants doesn’t ruin it for everyone.

In the UK it’s a one-horse race in the tablet arena. Android needs to improve the content available on its devices if it wants to be a serious alternative to iOS. Android tablets will find life even tougher when the Kindle Fire is launched in the UK.

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