Microsoft to partner with Samsung for B2B drive

Written by: Mobile News
Microsoft to partner with Samsung for B2B drive

Software firm to assist Samsung in winning business contracts using Windows Phone 8 

Microsoft is set to partner with Samsung as it looks to boost the presence of Windows Phone 8 (WP8) in the business market.

The software firm has already established partnerships with HTC and Nokia to help dealers and operators win larger business contracts since WP8 launched in October.

Head of B2B marketing at Windows Phone Rikke Rasmussen told Mobile News the firm will be going into pitches with Samsung “as soon as the manufacturer is ready”. It claims this will be “very soon” following the launch of the Ativ S device earlier this month.

Rasmussen claims a number of high-profile businesses have already switched from BlackBerry to Windows Phone, including the recent deal with HML Skipton, the UK’s fourth largest building society.

Rasmussen said: “Business is very important to us – [WP8] sits really well with SMBs. There are a lot of BlackBerry customers that are looking at other options, the full integration with Windows 8 makes sense and is cost effective for them.

“Everyone will be affected by BB10, it’s just a question of what that effect will be. It’s a big market though and there should be enough room for both of us.

“From our perspective, we will be trying to stay neutral with the manufacturers. We will be doing joint stuff with Samsung, as we do with HTC and Nokia, as soon as they are ready.”

Leave a Reply

To advertise on this site, call 0203 122 0872

Recent Comments

Maybe they shouldn't have outsourced all their Engineers to Ericsson then! They were warned they were putting the network at risk, did they care? Did they heck, all comes down to the money and th...
EE User As you say, no TING is faultproof - including your comment!...
will vodafone also be splitting from cable and wireless as well in that case?...
Down with vodafone based on their arrogance, cancel your mobile contracts with them until they play fair...
Mobile working is the buzz-word right now and something the government is encouraging. Being able to work on a train will, in turn, help boost productivity and the economy. You could go around in...
That's updated James - missed removing a couple of dashes as this was originally a story for the print edition. Hope you can enjoy your day now....
Dear Pádraig McGarrigle Does your computer have spell checker? every- thing, opportu- nities, op- eration. Seriously?...
if the train companies want to provide it, i have no problem. same as if hotels provide it, i have no problem. I do have a problem with tax payers funding it. Ticket prices are paid to the train ...
You don't think that, given the huge amount of money the government receive from the over-inflated prices, those commuters deserve something back? Most people can access free wifi in stations, su...
why should there be free wifi on trains? and how is it free if my taxes are paying for it. They should advertise taxpayer paid for wifi on trains. how about free wifi in my house instead, why ...

Social Media Feed