‘Apple devices make up half of trade-ins in 2012’


CompareMyMobile data shows high-end handsets are most recycled in the last year

Apple products accounted for almost half of the devices traded in the past year through recycling service CompareMyMobile.com.

The iPhone manufacturer accounted for 49 per cent of trade-ins, with the iPhone 4 16GB the most common – making up 17 per cent of all transactions. The iPhone 3GS 16GB was next on seven per cent.

With the release of the iPhone 5 in September, older iPhones dropped in value by an average of 40 per cent while the number of trade-ins for these devices rose by 367 per cent.

By contrast iPads were shown to hold on to their value more than other mobile devices, depreciating by 8.7 per cent during 2012, while the value of Samsung’s Galaxy tablets fell by 30 per cent.

According to the data, Samsung devices were the second most traded-in brand, followed by BlackBerry, Nokia and HTC. Six per cent of devices sold were BlackBerry 8520s,with the Samsung Galaxy S the next most popular on five per cent.

Most of the traded-in devices in 2012 were high-end, which led to a rise in the amount paid to customers. The average price paid for a phone sold through the website rose by 31 per cent to £113, up from £20 five years ago. The average amount paid for a tablet was £204.

The iPhone 5 64GB was the most valuable handset at £410, followed by the 32GB version at £390 and the 16GB handset at £377. The Galaxy Note 2 peaked at £265 and the Nokia 8800 Sapphire Arte, released in 2008 and featuring a sapphire on the front, fetched £264.

The CompareMyMobile.com report rounded up data from websites including Envirofone, Mazuma, Fonebank and Mobile Phone Xchange.

CompareMyMobile.com co-founder Ashley Turner said: “The release of hero handsets shows incredible spikes in trade-ins. Our data shows the UK’s huge desire for the latest technology as the majority of the models being traded in are only one or two years old.

“With the cost of mid- and lower tier smartphones going down all the time, and yearly smartphone sales growing on average 50 per cent per annum, CompareMyMobile.com’s prediction is that the average trade in values will inevitably continue to increase over the next few years.”