Avenir re-launches website with focus on accessories


Distributor highlights key brand licences including BeeWi and Energizer

Avenir Telecom has overhauled its accessories website to reflect growing demand from retailers and to promote brands.

The distributor said that traffic to the website saw a 65 per cent increase between June 2013 and July 2013.

Two key brands which Avenir hope to push are BeeWi and Energizer. BeeWi produce a range of wired and Bluetooth headphones as well as other gadgets, including helicopters (pictured).

Meanwhile Energizer, which last month extended its 2010 contract with the distributor for another five years, manufactures products including USB, car and portable chargers, adaptors and cables for devices including mobile phones and tablets.

Avenir managing director Andy Tow said: “We have always had an online presence but our website showcasing our accessories products has become an increasingly important tool for our accessories team.

“Our retail visibility has significantly increased during the last 18 months and so our in-house design team have re-designed the website so that it is the one place retailers need to go to view the full range of what we can offer.”