Mainline to host three corporate workshops for dealers in January

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Workshops in January by EE airtime distributor as a result of three sell-out small business workshops held last month

Mainline Digital Communications will host three EE corporate workshops next month following the positive response to the small business equivalent held last month.

Dealers can now register for the workshops, which are being held on January 21 in Berkshire, January 23 in Staffordshire and January 28 in Manchester. They are on a first come, first served basis, with spaces limited to two per dealership.

Mainline said the new workshops have come as a result of the positive response received from its small business workshops, held last month at its head office in Burton-on-Trent. Dealers represented at one of the sessions received a £10 bonus on all new EE small business connections they made in October.

Each three-hour workshop detailed the EE small business proposition and explained end-to-end processes and operations, deal stacking and upcoming initiatives.

They received Mainline’s ‘Guide to EE’, which details the marketing and sales support that Mainline provides for dealers looking to work with the network. They were also able to view and book exhibition equipment that is available on loan from the distributor.

Mainline managing director Andrew Boden said: “Dealers went away with a better understanding of how EE works, more knowledge and a series of ideas and tools to help them drive EE Small Business connections. Response to the sessions was extremely positive and we are now building on this platform by arranging more workshops for 2014.”

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