iPhone 5s the most popular handset for ninth straight month


Samsung Galaxy S5 fails to knock rival’s device off the top spot, with the two manufacturers holding onto the top five positions

The iPhone 5s has maintained its status as the UK’s most popular handset for the ninth consecutive month in June.

The top ten chart is based on live searches, pre-orders and sales. Statistics are derived from mobile phone deal comparison website Omio’s partners, which include uSwitch.com. This totals more than 10 million monthly page views, with the data a result of an aggregation of all clicks and sales from these partner sites.

In fact, the top five positions all remained unchanged from the previous month, with Apple and Samsung occupying all of them.

This meant the iPhone 5c was second and the Samsung Galaxy S5 at number three. This was followed by its predecessor, the Galaxy S4, in fourth position, with the iPhone 4s completing the top five.

The big mover in the chart was the Sony Xperia Z2, which was up two places to sixth, with the HTC One (M8) and Samsung Galaxy Note 3 each falling one place to seventh and eighth respectively.


The One (M8) is the most expensive handset  in the chart, bar the iPhone 5s, with an average contract price starting from £28 a month.

The Galaxy S4 Mini and Galaxy S3 swapped places from May to complete the rankings. These were the two cheapest handsets in the list, with average contract prices starting from £18.99 and £20 a month respectively.

uSwitch.com analyst Rob Kerr said: “The iPhone 5s remains untouchable, despite the plethora of new handsets entering the chart. Even nine months on from its launch it is still the most expensive pay-monthly phone in the chart, proving that diehard Apple fans are still willing to pay top dollar for their favourite brand.

“Although the tracker is dominated by two players, Samsung and Apple, we are seeing some great handsets emerging from other providers who are all looking to target a different audience in order to gain market share.”