iPhone 6 already UK’s most popular phone in September


New smartphone form Apple topped the uSwitch.com Mobile Tracker for last month, despite pre-orders only opening on the 12th

The Apple iPhone 6 was the UK’s most popular phone in September, despite pre-orders not beginning until the 12th of the month.

This is according to the uSwitch.com Mobile Tracker, which is based on live searches, pre-orders and sales.

Statistics are derived from mobile phone deal comparison website Omio’s partners, which include uSwitch.com. This totals more than 10 million monthly page views, with the data a result of an aggregation of all clicks and sales from these partner sites.

The iPhone 6 took top spot from the manufacturer’s flagship smartphone from last year, the iPhone 5s. Apple also occupies third spot, with the iPhone 5c moving down one to take the final podium place. It is the first time since August 2013 that the manufacturer has held the top three positions.

This has forced the Samsung Galaxy S5 down one to fourth, with Apple’s other new smartphone, the larger iPhone 6 Plus, entering the chart at number five and the iPhone 4s forced down a spot to sixth.

Android brands have suffered as a result of Apple’s popularity. The HTC One (M8) has fallen three places to seventh, having been the biggest riser in August from sixth to fourth. The Galaxy note 3, S4 Mini and Sony Xperia Z2 have dropped out of the top 10 altogether to make way for the new iPhones.

Elsewhere, the Galaxy S4 and LG G3 have fallen two places to eighth and ninth respectively, but the Galaxy S3 has reappeared in the chart at number 10 for the first time since June. uSwitch.com said the handset being free on £15 a month contracts has helped it become a long-standing favourite.

uSwitch.com telecoms analyst Ernest Doku said: “Even bugs in their new operating system couldn’t keep Apple from a characteristic triumph with the release of their new handsets.

“As usual, the hype surrounding Apple has helped the mobile maker to a successful September. Hoever, there is no denying that a catalogue of errors has arounsed a backlash, which won’t be forgotten overnight.

“The real question is, now the early adopters have bought their devices, will the popularoty of Apple’s new phones endure? The real test of these devices is yet to come, when the initial frenzy has died down.