Chinese manufacturer kicks off the 2015 Mobile World Congress with two new smart bands and its first smartwatch
Huawei has kicked off the 2015 Mobile World Congress, unveiling three new devices, the TalkBand B2, TalkBand N1 and the Huawei Watch.
The Chinese manufacturer, the third largest (by market share) on the planet, unveiled the devices at a packed press event at the W Hotel in Barcelona today (March 1)
She revealed in 2014 Huawei sold 75 million handsets, up 45 percent year on year.
The manufacturer has also increased its brand awareness to 52 per cent globally and above 90 per cent in China.
“Consumers have embraced our vision in to their lives. But this is just the beginning,” said Lou.
“Our brand vision is to become a most loved consumer brand.
“We need to step up our game. Never accept defeat and make the impossible possible. To bring our brand forward we need to make emotionally relevant.
Taking the stage to announce the devices was Huawei CEO Richard Yu.
First to be unveiled was the “new and improved” TalkBand B2 fitness band – a follow up to the B1 announced here a year ago.
The wearable device, which comes in three sizes, is targeted at people looking to monitor their health and exercise activity.
It includes six sensors for more accurate readings and provides updates on distance travelled, steps taken and calories burned.
It also Includes a ‘phone pager’ feature, which can make your phone ring even if on silent.
It has a six day battery life and is compatible with iOS and Android.
Interchangeable straps will also be available including a “luxury leather” option.
The device will cost €169 for the standard (black and white) variants, or €199 for a more “premium” model.
The next device to be unveiled was the Huawei TalkBand N1 ‘earphone’ device, again targeted at athletes.
Described by Yu as an “earphone and a necklace” offering “crystal clear” sound is designed to be worn and remaining connected whilst exercising.
The sweat resistant device, like the B1 Measures calories burned, steps achieved and is voice controlled. It also has 4GB internal memory.
It will cost €119 euros and be available by the end of May globally.
The “biggest” announcement however at the event was the unveiling of the Huawei smart Watch.
The Android device is Huawei’s first in the new market and looks, so says Yu, like a “real watch”.
Measuring at 42mm, Yu described it as the most compact smart watch in the current market.
It is made from stainless steel, 40 per cent stronger than aluminium, and has changeable straps and 40 display options to suit the user.
It has a 1.4 inch display, 400×400 screen resolution. It is also the first smart watch to include sapphire screen.
Yu described it as a “work of art”.
Like the N1, the watch has six motion sensors, including the ability to monitor body temperature and heart rate.
“It is protecting you by monitoring your heart beat.” Said Yu.
Users will be able to view social network apps such as Facebook, make and receive calls, check emails on the watch.
It also includes a number of sports based apps typically found on a sports band. Huawei has also partnered with Jawbone and Google Fit.
“Timeless design and smart living that sets you free”, said Yu.
The device will be available from the middle of this year, possibly June. No price was given.