Vodafone targeting November launch for pay-TV service


According to report that cites multiple industry sources, operator set to open HQ in London and call centre in Glasgow, recruiting “dozens” of staff over the coming months

Vodafone is targeting a November launch for its pay-TV service following a retuning of its UK business.

This is according to a report in The Daily Telegraph, which said the operator is investing in two premises where the new venture will be based, citing multiple industry sources.

It will open an office in Hammersmith that will act as the headquarters for its TV operations and will host commercial and technical specialists.

The premises will be located within West London’s ‘TV Triangle’, an area in which the BBC, Sky, Virgin Media and TalkTalk are all based.

It is also set to open a new call centre in Glasgow that will be dedicated to dealing with broadband and television customer issues.

The operator is reportedly recruiting “dozens” of staff ahead of its broadband service in the next three months and is expected to “significantly ramp up” the operation as subscribers join over the course of the year.

It is also recruiting TV product development managers for the TV service, as well as content acquisition and promotion specialists. It is understood to have set recruiters on rivals in the TV Triangle as it looks for more experience.

The reports also adds the TV service will be based on software by New York-based Kaltura. Programmes will be stored centrally online meaning they can be viewed on multiple televisions and mobile devices.

Each household can create a personal profile of their favourite channels and programmes, with the system also integrated with Facebook accounts for recommendations from friends.

In terms of providing the set-top box, the report states Vodafone is understood to have held talks with a number of parties, including French manufacturers Technicolor and Sagemcom.