EE hits 10 million 4G customer milestone


Operator confirms its status as Europe’s biggest 4G network as it predicts it will carry at least one exabyte of data per year by 2018  

EE has today announced it has amassed 10 million 4G customers – becoming the first European operator to reach the landmark.

It also means EE, which was the first in the UK to launch 4G in October 2012, has added 700,000 4G customers in the past six weeks.

Reporting its financial results on April 27 for the three months ending March 31, 2015, the operator said it added 1.7 million 4G customers in the quarter – up 224 per cent year-on-year.

At the time, it said it had amassed 9.3 million customers and expected this number to hit 14 million by the end of this year.

The operator said that with customer numbers and data usage growing at the current rate, it is predicting that at least one exabyte of data will be carried across the network per year by 2018.

This is triple the amount of data the network carries today and 16 times more than over the 3G network in 2012, equivalent of streaming 38,000 years of HD films.

It said the increase in data has been fuelled by video and social media, which now represents more than half (51 per cent) of data on the network, as well as by new industries and sectors looking towards mobile connectivity to better serve businesses and customers.

EE CEO Olaf Swantee said: “We were the first to launch 4G+, and the first to introduce WiFi Calling in the UK. We are bringing our 4G network coverage to where it is needed most – enhancing the quality of life of people who live in the most rural and underserved parts of the country.

“Our network advances have truly unlocked the power of the mobile internet, so much so that customer usage is doubling and we predict our 4G network, built for capacity, will comfortably handle more than an exabyte of data per year by 2018.

“People are using 4G to change how they live and work, and one of the most exciting areas to watch is healthcare, which looks set to be transformed by access to superfast 4G.”