GSMA appoints Mats Granryd as director general


Granryd’s previous role was as Tele2 group’s president and CEO

The GSMA has appointed Mats Granryd as its new director general and member of the GSMA board.

Granryd will officially start his role at the GSMA on January 1 2016. Prior to joining the organisation, which represents mobile operators around the world, Granryd acted as Tele2 Group’s president of CEO from August 2010 to September 2015. Before Tele2, he spent 15 years in a variety of roles at Ericsson, including its Head of Northern Europe and Central Asia.

Taking over Granryd’s previous role at Tele2 on September 1 will be Allison Kirkby. Kirkby was previously Tele2’s group chief financial officer from May 2014.

Granryd said: “I’m proud and honoured to be joining the GSMA at such an exciting time in the industry’s development. I look forward to working with the GSMA Board and our members in extending the positive impact of our industry for our customers worldwide.”

The GSMA’s chairman Fredrik Baksaas said: “I am very pleased to welcome Mats Granryd as the GSMA’s new Director General. Serving more than 3.7 billion unique subscribers globally, the mobile industry has fundamentally changed how individuals, businesses and governments alike communicate, interact and conduct their everyday lives.

However, there is still so much more to be done in extending the transformative effects of mobile and Mats is ideally positioned to lead the GSMA as we move forward in connecting the world.”