Carphone Warehouse bags UK exclusivity on BlackBerry Priv

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BlackBerry Priv

Retailer opens pre-orders for the Android-run smartphone, which will be available from November 6

Carphone Warehouse has struck a deal to gain exclusive selling rights for the BlackBerry Priv in the UK.

The Android-powered smartphone is now available to pre-order from the retailer, costing from £39 per month on contract with an upfront cost of £49, or £579.99 SIM-free.

Carphone’s pre-order page for the Priv says first deliveries are expected to be made on November 6.

On September 25, BlackBerry revealed plans to release its first Android smartphone after announcing it had posted losses of $66 million for the three months ending August 30. 

The Priv, which will provide access to thousands of apps via the Google Play Store, is powered by dual core 1.8GHz and quad core 1.44GHz processors, running the Lollipop 5.1.1. Pre-installed is BlackBerry’s privacy-focused software, DTEK.

It has a 5.4-inch Quad HD touchscreen and full slide-out QWERTY keyboard, along with 18 megapixel rear and five megapixel front cameras, HD video recording, 3GB of RAM and 32GB of internal memory that can be expanded by up to 128GB with a microSD card.

The launch of the Priv comes after resellers and analysts exclusively told Mobile News that BlackBerry’s decision to launch its first Android-run device was “too little, too late”, and that it will only prolong the manufacturer’s “inevitable” exit from the hardware space.  

Last week, BlackBerry chairman and CEO John Chen also admitted he could axe BlackBerry’s handset division if it doesn’t start turning a profit within the next year-and-a-half.

 

 

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