Huawei caught up in P9 camera controversy


Manufacturer accused of using images taken on a $4,500 DSLR to promote camera prowess of its latest flagship

Huawei has been caught up in a storm after posting an image to promote the camera on its P9 flagship that was actually taken on a $4,500 camera.

huawei imageThe Chinese manufacturer posted what appears to be an innocuous image (pictured, right) using Google Plus in an attempt to emphasise the quality of the dual-camera system in its flagship P9, which was launched in April.

In its post, which has since been removed, Huawei said: “We managed to catch a beautiful sunrise with Deliciously Ella. The #HuaweiP9’s dual Leica cameras makes taking photos in low light conditions like this a pleasure. Reinvent smartphone photography and share your sunrise pictures with us. #OO”

Online publication Android Police looked at the specifications of the image and found that, rather than being taken on a P9’s Leica co-designed camera, it had been captured using a Canon EOS 5D Mark III.

A spokesperson for Huawei said: “It has recently been highlighted that an image posted to our social channels was not shot on the Huawei P9. The photo, which was professionally taken while filming a Huawei P9 advert, was shared to inspire our community.

“We recognise though that we should have been clearer with the captions for this image. It was never our intention to mislead. We apologise for this and we have removed the image.”