Daisy Group rebrands channel business as Digital Wholesale Solutions

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The new brand has been given power to operate separately from the Group’s other businesses

Daisy Group has confirmed the merger of its three channel-serving divisions to create a new brand called Digital Wholesale Solutions.

Digital Wholesale Solutions consists of Daisy Wholesale, Daisy Distribution (network branded mobile) and Daisy Worldwide (international voice services).

The new brand sees all three previous divisions combine their portfolios, platforms and teams into the new business.

Currently Digital Wholesale Solutions, which provides communications, IT and cloud services to the channel, serves over 2,200 partners across the UK and internationally.

Digital Wholesale Solutions CEO Terry O’Brien (pictured right) and chief digital officer Nathan Marke will lead the development of the new business.

O’Brien said: “The Channel is such an amazing place to be right now and our partners have seen tremendous growth over the past five years as UK businesses invest in communications, IT and cloud technology and Channel partners increasingly become the best people to help them.”

“With our combined skills and capability, I have a clear vision for our new business to become a super-aggregator for the Channel.”

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