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Nokia shuns World Congress stall

September 4, 2009

By Devika Sen-Gupta

Nokia will not buy a stand at the Mobile World Congress in 2010, instead using the funds to support its product marketing

Nokia has said it will not have a stand at next year's GSMA Mobile World Congress.

Nokia will instead use the capital put aside for the Congress to inject finance into its marketing for the latest announcements.

Nokia will however still feature at the GSMA's event through seminars and customer and media activities.

A Nokia spokesperson said: "Nokia absolutely will be at Mobile World Congress in 2010 however we will not have a Nokia stand at the event.

"Instead, we'll be focusing on the congress programme of seminars and speaking opportunities, customer and media activities.  

"In the last few years at Mobile World Congress, we get the biggest benefit for the infrastructure part of our business and therefore in 2010 Nokia Siemens Networks will continue to have a stand in the exhibition area."

 

 

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