Tag Archive | "YouGov"

Cutting Room: Operators have to innovate to survive


With Three becoming the first network to make calls to 0800 numbers free, Paul Withers argues the networks must come up with additional services to stop revenues declining further

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Posted in Comment, Cutting RoomComments (0)

Nokia customers ‘more likely to recommend brand’


YouGov survey shows 45 per cent of manufacturer’s customers would now promote its handsets

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Posted in Manufacturers, NewsComments (0)

Survey shows 90pc wouldn’t move operator for 4G


YouGov study of consumer attitudes shows cost is still the major factor in choosing to switch provider

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Posted in MVNOs, NewsComments (0)

HTC consideration and expectation with consumers falling


Quarterly YouGov study says manufacturer needs to reconsider its marketing strategy in order to win back consumers and compete with market leaders Samsung and Apple

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Three: Public image has turned a corner


CEO Dyson says network’s reputation has improved and it’s now first for customer serviceĀ 

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Posted in Features, OperatorsComments (0)

Three quarters of Brits want 4G as soon as possible


Everything Everywhere CEO Olaf Swantee says consumers are demanding the introduction of 4G in the UK

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GiffGaff chief accuses operators of handcuffing consumers


MVNO chief executive says networks are preventing consumer choice by issuing locked handsets Read the full story

Posted in News, OperatorsComments (7)

Third party advertising could backfire on operators


New YouGov poll shows operators reputation as a trusted advertising source could be at risk if third party SMS advertising increases Read the full story

Posted in News, OperatorsComments (0)

Watchdog tells Three to pull advert


Operator must discontinue advert claiming it is the best network for smartphones and mobile broadband following single public complaint Read the full story

Posted in News, OperatorsComments (1)

Networks convince one in seven to stay


New YouGov research suggests one in seven customers can be convinced not to leave a network when calling up to cancel contracts Read the full story

Posted in News, OperatorsComments (0)


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