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Daisy gains Institute of Customer Service accreditation

Paul Withers
July 24, 2014

Business communications provider’s ‘Customer Focus’ workshops recognised, which have attracted more than 300 employees since launch in May

Daisy Group has received accreditation from the Institute of Customer Service, recognising its excellence in customer service training.

The award was presented by ICS account director Jane Hilton Taylor, following accreditation of the business communications provider’s Customer Focus workshops, which have been running since May.

The one day workshops were devised by Daisy’s senior learning and development advisor Janet Macdonald (pictured left) and have seen more than 300 employees put themselves forward.

The key objectives are on dealing effectively with complaints, recognising the barriers to excellent service and understanding the role of establishing a rapport with the customer.

Each employee who attends one of the workshop will be presented with a certificate and will qualify to apply for individual membership of the Institute of Customer Service.

Macdonald said: “Customers are paramount to our business. It’s simple – no customers, no business.”

ICS CEO Jo Causon (pictured centre) added: “Accreditation by the UK’s professional body for customer service is a valuable endorsement of an employer’s internal training.

“It’s a powerful statement for any organisation to make to its customers, employees and competitors because it demonstrates an unwavering commitment to deliver customer service of the highest quality.”


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