London-based Medium Ltd specialises in the distribution of Casio, Hitachi, LG, NEC and Samsung audio visual equipment
Exertis is to boost its annual revenue by £32 million after acquiring projector and interactive display specialist Medium Ltd for an undisclosed fee.
The Basingstoke-based distributor announced the acquisition today (November 14), which will add 40 additional employees to the £3 billion turnover company’s existing base of over 1,300.
London-based Medium Ltd distributes products from the likes of Casio, Hitachi, LG, NEC, Panasonic and Samsung to more than 800 resellers throughout the UK. The acquisition comes a month after Exertis announced it had acquired IT distributor Hammer Consolidated Holdings, which will add more than £155 million in turnover.
Exertis UK & Ireland managing director Gerry O’Keeffe said: “The company has built strong customer and vendor relationships, and its technical expertise will strengthen our ability to implement a full suite of professional AV solutions into the B2B market where our complementary products and services will provide opportunities for additional growth.”
Medium Ltd managing director Ian Sempers added: “We are delighted to be joining forces with Exertis. Our expertise and technical knowledge in this market combined with Exertis’ wider product portfolio will provide a compelling proposition for resellers and vendors.”